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Lucky Charms and Trix go au naturel as General Mills ditches artificial colors

Lucky Charms and Trix go au naturel as General Mills ditches artificial colors
Photo: NBC 5 Dallas-Fort Worth (KXAS) - Top Stories · view original

General Mills said Wednesday it has removed artificial colors from all its U.S. cereals, including Lucky Charms and Trix. The Minneapolis company has shifted to fruit- and vegetable-based dyes as well as colors derived from spices like turmeric and paprika to give its cereals their customary brig...

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