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McDonald's sued over AI tool that recommends prices to U.S. franchisees

McDonald's sued over AI tool that recommends prices to U.S. franchisees
Photo: NBC 5 Dallas-Fort Worth (KXAS) - Top Stories · view original

McDonald’s is facing a federal lawsuit that alleges its AI-enhanced pricing tool violates antitrust laws because it shares nonpublic data with franchisees who might be competing in the same market. The lawsuit, which was filed Friday in Illinois, said McDonald’s pricing tool uses artificial intel...

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